Expanding the floral industry in Honduras

Expanding the floral industry in Honduras

Farmer and government representative examine a large flower stem.
In Honduras, a farmer and USDA representative discuss export process for flowers and ornamental crops.
Project Description

Led by Alan Bennett of UC Davis, this international team supports the ornamental business in Honduras as a means to drive development of a local high-value industry, increase trade, and develop policy, training and infrastructure to support the region’s agricultural productivity.

Expansion of the ornamental industry creates new business activities for women and develops local expertise. Project activities also develop a local market of garden and landscape plants and provide a diversified producer base from establishing a sustainable export industry. In a previous collaboration, leaders identified that major constraints preventing growth of the horticultural sector in Honduras are a lack of local expertise, logistical infrastructure and policy.

This project addresses these constraints by:

  • educating growers and breeders in best horticultural practices
  • identifying and transferring technologies
  • improving the logistic infrastructure and policy related to export trade

The team accomplishes these goals through a collaboration of key partners with demonstrated expertise in the horticultural industry (NovaFlora and Conard-Pyle), agricultural research and outreach (Zamorano), in-country and regional logistics (NovaFlora), and developing country technology transfer (UC Davis, PIPRA). The outcome of this project can be transferred to development of domestic and export-driven horticultural businesses in other developing countries.

Project deliverables

Map Location

14.008729928383, -87.011195438802

14.9166127, -87.8690919



USAID Objective